The Scoop Brands Marketing Blog

Learnings, teachings and tips & tricks for companies and business leaders who want to elevate their marketing strategy and take on winning marketing services.

Lia Gurin Lia Gurin

Luxury apartment marketing strategy 101

Living in a luxury building is on the bucket list for many young professionals, families, and single people. To effectively advertise a luxury apartment building, it's important to understand who your target market is, where they’re spending their hours, and the lifestyle that they aspire to or have already adapted. Showcasing amenities, exclusive offers, and gourmet restaurants nearby are some ways to emphasize the luxurious lifestyle that comes with calling your space their new home.

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Lia Gurin Lia Gurin

Brewing Success: A Winning Campaign Strategy for Your Coffee Brand During Summer Months

As the summer continues to roll in, coffee shop owners seek innovative ways to attract customers and keep their business thriving. An iced latte is the perfect pairing with a 75 degree day for many people, and enticing shoppers to dine with you on a regular basis needs to be a priority for any coffee shop. Here are some ways that you can drive loyalty in the summer months.

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Lia Gurin Lia Gurin

Have an online brand and physical store? Then keep reading

The success of these brick-and-mortar ventures lies in leveraging data effectively to optimize operations, improve customer experience, and act on shopper behavior in real time. In this article, we will explore how online brands can leverage data to unlock the full potential of their physical stores and achieve sustainable growth.

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Lia Gurin Lia Gurin

4 digital marketing tools every data intelligence platform needs

When it comes to data intelligence platforms, there are several digital marketing tools that can greatly enhance their capabilities. Here are four essential tools that every data intelligence platform can consider incorporating to make the most of their digital marketing strategy today.

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Lia Gurin Lia Gurin

6 digital trends to watch for in 2023

In 2023, digital marketing continues to evolve and adapt to new technologies and consumer behaviors. So what are six of the leading digital marketing trends that are shaping the industry in 2023? Find out through reading this article.

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Marketing Blogs across the web that we recommend:

  • Hubspot blog

  • The Moz Blog

  • Shopify

  • Mailchimp

  • Klaviyo blog

  • Social Media Examiner

  • The Content Strategist

  • Buffer

  • Inside AdWords

  • Marketo

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