The Scoop Brands Marketing Blog

Learnings, teachings and tips & tricks for companies and business leaders who want to elevate their marketing strategy and take on winning marketing services.

Lia Gurin Lia Gurin

Why investing into the right email marketing tools will bring you massive ROI

In the ever-evolving landscape of digital communication, email remains a cornerstone for personal and professional interactions. As technology continues to advance, so do the capabilities of email service providers (ESPs) and customer data platforms (CDPs). Among the top-rated platforms with strong email performance capabilities, a common thread emerges – the integration of cutting-edge segmentation and personalization capabilities that redefine how users manage and interact with their emails.

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Lia Gurin Lia Gurin

15 marketing statistics to know (November, 2023)

Looking for some fun marketing stats? We got them for you! In this 4 minute read, we cover some interesting data and statistics on the topics of social media, email marketing, blogging, and search engine optimization (SEO).

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Marketing Blogs across the web that we recommend:

  • Hubspot blog

  • The Moz Blog

  • Shopify

  • Mailchimp

  • Klaviyo blog

  • Social Media Examiner

  • The Content Strategist

  • Buffer

  • Inside AdWords

  • Marketo

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